Prices

How much is your company's data worth to AI labs? (2026 prices)

Updated 6 min read

In 2026, most AI buyers that publish a price for a company's operating records start near $100,000 and top out between $1 million and $4 million (buyer program pages, October 2026). Reported deals and offers for small and mid-size companies mostly fall between about $110,000 and $1.2 million. Startups that shut down have typically received $10,000 to $100,000 (Forbes via Fast Company, April 2026).

On this page
  1. What have companies like mine been paid or offered?
  2. What price ranges do buyers publish?
  3. Which kinds of records are worth the most?
  4. What raises the price?
  5. What lowers the price or rules records out?
  6. How much should I trust headline numbers?
  7. How do I find out what my records are worth?
  8. Questions
  9. Sources

Where you land depends on years of history, how many connected systems you include, your industry, exclusivity, and whether you clearly own the rights.

What have companies like mine been paid or offered?

Most deals are private, so the visible numbers are a sample. The table lists reported examples and says what kind of figure each one is. Owner posts and company case studies are not independently confirmed. All of them are in our deal ledger with links.

CompanyRecordsAmountKind of figureSource
HVAC companiesOperating records$150,000Press report (headline only)The Information, July 2026
Company, size not statedInternal Slack channels, SOPs, process docs$1,000,000Offer from an unnamed AI lab, posted by someone at the companyX, July 2026
Accounting firm, 60 staffFive years of workpapers, reconciliations and tax files$350,000Broker claim, not verifiedTelegraph Lab, October 2026
Engineering firm, 70 staffCAD drawings, calculations, reports$450,000Broker claim, not verifiedTelegraph Lab, October 2026
Small manufacturers, 60 to 130 staffOperating records, 2-year license$500,000 to $1.2M eachGrepped founder's post, not verifiedX, October 2026
Freight broker, 100 staffRate quotes, dispatch, claims$650,000Broker claim, not verifiedTelegraph Lab, October 2026
Roofing companyFull operating record, perpetual exclusive license$450,000Buyer case studyPolyshares, October 2026
Marketing agencyFull operating record, perpetual exclusive license$110,000Buyer case studyPolyshares, October 2026
Shut-down startupsSlack, email, code$10,000 to $100,000 each, about 100 dealsShutdown service, to the pressForbes via Fast Company, April 2026
Spirit Airlines, in bankruptcyAbout 100M emails and 500M Teams chats$10,000,000Winning auction bid, not yet approved by the courtAxios, August 2026

One buyer gave an average: micro1's CEO posted that it had paid $5.8 million to 9 businesses in 24 hours, over $600,000 each on average (X, September 2026). That is micro1's own figure.

The Spirit sale is still open. Mercor was the next-highest bidder at $7.5 million (Axios, August 2026), micro1 filed a $12.5 million competing offer in September (Bloomberg, September 2026), and the court hearing was moved to November 6, 2026 (TravelPulse, October 2026).

What price ranges do buyers publish?

Data Licensors, the company that publishes this page, also licenses company records, so it appears in this table. Rows are sorted by name. Each buyer page has the terms and sources.

BuyerPublished rangeKindWho they ask for
AfterQueryNot publishedNot publishedEstablished companies with a few years of history
Data LicensorsOwn price not published; we cite $100K to $1.2M for 20 to 500 staffMarket range from other companies' deals, not our payouts20 to 500 staff
EndlessUp to $4MBroker headlineRoughly 30+ employees
G2i$100K to $2MPublished range1+ year of history, one app is enough
Handshake AI$100K to $4M+Published range20+ full-time staff, 3+ years
Labelbox PrismAbout $50K to $1M+Published rangeNot stated
micro1$100K to $500K, $500K to $2M, $2M+ tiersPublished range30+ full-time staff
Nyne$100K+ "commonly"Published range20+ US W-2 staff, 3+ years
Polyshares$100K to $2M and abovePublished rangeAny company with real history
Scale AI$10K to $1M+, "illustrative"Published range40+ employees preferred
SuperAnnotate$100K to $1M+, "indicative"Published rangeAny size
Troveo"Six figures"Broker claimNot stated
TuringUp to $1M, one paymentPublished rangeAny company with real operating history
Your Data Value$200K to $2M typicalBroker claim30+ employees

All ranges are from each company's own page, checked October 2026. A published range is a marketing floor and ceiling, not a quote.

Which kinds of records are worth the most?

Buyers pay most for a connected record of real work: a request, the chat about it, the ticket, the fix and the outcome. micro1's chief revenue officer told Business Insider (October 2026) that if a company won't include its Slack, CRM or email records, the rest of the records are worth less.

What you licenseWhat reported prices look like
Full operating record across several systemsSix figures for most small and mid-size companies (see the first table)
Chat history (Slack or Teams)A post on X described a $1M offer from an unnamed AI lab for internal Slack data and process docs (X, July 2026)
One private codebase on its ownUp to $10,000 per qualifying codebase at HUD (DEV Community, June 2026). Turing's CEO told The Information it paid an average in the tens of thousands of dollars per failed-startup codebase (Fortune, September 2026)
Records of a startup that shut down$10,000 to $100,000 typical (Forbes via Fast Company, April 2026)

More detail by tool is in our guides on Slack data, email archives, tickets and Jira and CRM records.

What raises the price?

  • Years of continuous history. Polyshares says a long, well-kept record can price above a much larger business that threw its history away.
  • Records that connect. The same job seen in chat, email, tickets and files is worth more than any one of them. SimpleClosure found that 95% of the workspaces it reviewed use Slack, 87% Google Drive and 82% GitHub. It says these systems together capture the context behind the work, which is where buyers increasingly see value (SimpleClosure, September 2026).
  • Visible reasoning. Disagreements, corrections and approvals in writing show how decisions are made. Polyshares names this as a price driver, and Labelbox lists human decisions, escalations and expert corrections among the highest-value data.
  • A field with few written records. SimpleClosure reports demand for manufacturing, energy, banking, insurance, professional services and logistics data, where operational records are scarce.
  • Headcount. More people writing in the systems means more examples. The CEO of data company Mode.Inc told Business Insider (October 2026) that more white-collar staff makes a corpus more valuable.
  • Exclusivity. An exclusive license means only that buyer may use the records, so buyers pay more for it. SuperAnnotate says it prices on rarity, depth and exclusivity. Business Insider reported lower demand for a codebase a rival lab already has.

What lowers the price or rules records out?

  • A short operating history. Several buyers ask for at least one to three years.
  • Records you hold but do not own. Polyshares notes that material under a client master agreement belongs to the client.
  • Personal details that cannot be removed cleanly. See how de-identification works.
  • Scraped or duplicate material. micro1's license terms require the seller to confirm the data was not scraped. SimpleClosure found about 37% of raw code disappeared once third-party, generated and duplicate code was removed (SimpleClosure, September 2026).
  • Health records and consumer personal data. Some buyers, including SellMyData and Data Licensors, say they do not accept them.

How much should I trust headline numbers?

Treat them by type. A published range tells you a buyer's floor and ceiling. A case study is one deal the company chose to show, in its own words. A broker claim is not checked by anyone else. A press report of an offer is not a signed deal.

Two cautions from 2026 reporting. First, Business Insider (October 2026) found owners receiving six-figure "exploding offers" that expire in 48 hours, a tactic that limits comparison. Second, the largest figure in the market, the Spirit Airlines auction, covers a whole airline's archive and is not yet final. Buyers also disagree with each other: Nick Heiner of Surge AI told MIT Technology Review (October 2026) that quotes vary widely because valuations rest on "research theses" about how many useful tasks a dataset will yield.

How do I find out what my records are worth?

  1. List your systems, the years of history in each, and roughly how many people used them.
  2. Mark what you would leave out: client files, HR, payroll, anything under a contract that forbids sharing.
  3. Get a quick estimate to see where you likely fall.
  4. Ask at least two buyers for a written offer on the same scope, after they review a de-identified sample. Compare price, term, exclusivity and payment timing, not just the headline. Our licensing agreement guide lists the terms to check.

Our homepage figure, $100,000 to $1.2 million for companies with 20 to 500 staff, summarizes other companies' deals and offers in our ledger. It is not our own payout record and not a promise for any one company (Data Licensors, October 2026).

Questions owners ask

Plain answers

How much is my company's data worth to AI companies?

For an operating company with several years of records, most published buyer ranges start around $100,000 and run to $1 million to $4 million (buyer program pages, October 2026). Startups that shut down have typically received $10,000 to $100,000, according to SimpleClosure (Forbes via Fast Company, April 2026).

Is a small company's data worth anything?

Often yes. A July 2026 headline in The Information said data-labeling startups are paying HVAC companies $150,000 for data. Polyshares, a buyer, says a long, well-kept record can price above a much larger company that threw its history away.

What makes company data worth more?

Long continuous history, records that connect across systems (chat, email, tickets, CRM, code), visible decisions and outcomes, a niche industry, and clean rights to license. Exclusivity also raises the price.

Are the big numbers like $10 million realistic for my company?

Usually not. Google's $10 million winning bid in Spirit Airlines' August 2026 bankruptcy auction covered about 100 million emails and 500 million Teams chats from a whole airline (Axios, August 2026). The sale is not final: the court hearing was moved to November 6, 2026 (TravelPulse, October 2026).

How do I get a real number?

Buyers price from a sample, so a real number comes only after a buyer reviews part of your records. Get an estimate first, then ask more than one buyer for a written offer on the same scope.

Sources

Numbers in this guide are cited inline by publisher and date.

  1. Monetize your company's operational datamicro1 · Publish date not shown · Accessed 28 Oct 2026
  2. Data Partnerships: Get Paid for Your DataHandshake · Publish date not shown · Accessed 28 Oct 2026
  3. Refer a company: Handshake AI Data PartnershipsHandshake · Publish date not shown · Accessed 28 Oct 2026
  4. Data Partnerships: License Your Company's DataAfterQuery · Publish date not shown · Accessed 28 Oct 2026
  5. Project LazarusTuring · Publish date not shown · Accessed 29 Oct 2026
  6. Data License Master Termsmicro1 · Publish date not shown · Accessed 29 Oct 2026
  7. Data PartnershipsScale AI · Publish date not shown · Accessed 28 Oct 2026
  8. Data PartnershipsSuperAnnotate · Publish date not shown · Accessed 28 Oct 2026
  9. Turn Business Data into RevenueG2i · Publish date not shown · Accessed 28 Oct 2026
  10. Prism: Real-world data for advancing frontier AILabelbox · Publish date not shown · Accessed 28 Oct 2026
  11. A data lab that buys operational dataPolyshares · Publish date not shown · Accessed 28 Oct 2026
  12. Case studiesPolyshares · Publish date not shown · Accessed 28 Oct 2026
  13. How much is my company's data worth?Polyshares · Publish date not shown · Accessed 28 Oct 2026
  14. Turn Your Company Data Into RevenueTroveo · Publish date not shown · Accessed 28 Oct 2026
  15. License your company's operational data to AI labsEndless · Publish date not shown · Accessed 28 Oct 2026
  16. Sell your company data to AI companiesNyne · Publish date not shown · Accessed 28 Oct 2026
  17. Business Data Licensing AdvisoryYour Data Value · Published 18 Oct 2026 · Accessed 29 Oct 2026
  18. Data-labeling startups are paying HVAC companies $150,000 for dataThe Information · Published 29 Jul 2026
  19. Shuttered startups are selling old Slack chats and emails to AI companiesFast Company · Published 17 Apr 2026
  20. AI labs are buying data from dead startups to train their modelsMIT Technology Review · Published 13 Oct 2026
  21. Google wins bankruptcy auction for Spirit Airlines emails, chats, documentsAxios · Published 17 Aug 2026
  22. Spirit Airlines Google $10 Million Data Sale Delayed as Lawmakers Raise ConcernsTravelPulse · Published 10 Oct 2026
  23. AI Startup Micro1 Challenges Google's Deal for Spirit Aviation RecordsBloomberg · Published 4 Sep 2026
  24. AI labs are fueling a wild market for your emails and Slack DMsBusiness Insider · Published 13 Oct 2026
  25. What Your Assets Are WorthSimpleClosure · Published 3 Sep 2026
  26. Post by Erik Newsham (Grepped founder) on two-year data licensesX · Published 24 Oct 2026
  27. Post by micro1 CEO Ali Ansari on payouts to 9 businessesX · Published 10 Sep 2026
  28. Post on a $1M offer from an AI lab for Slack dataX · Published 31 Jul 2026
  29. License Your Business DataTelegraph Lab · Publish date not shown · Accessed 28 Oct 2026
  30. Would you license your old/dead codebase as AI training data for $10k?DEV Community (HUD) · Published 5 Jun 2026
  31. Little-known AI startup Micro1 tries to trump Google's bid for bankrupt Spirit Airlines' dataFortune · Published 14 Sep 2026
  32. Get paid for your company's recordsData Licensors · Published Oct 2026

Buyers in this guide

Each profile has prices, payment terms and sources. Every player is in the buyer index.

Written by Data Licensors, which also licenses company records. Prices and terms are from the sources above, as of 29 Oct 2026. See every buyer in the buyer index.

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